It is Nick Assef’s range of experience that has turned him and his firm, Lincoln Crowne & Company Pty. Limited, into one of the most innovative and persuasive mergers and acquisitions investment firms anywhere. He feels that it his mission to provide clients with something more than most investment firms. It is his rare combination of innovative thinking and deep commercial & financial judgment that allows him to give clients the best possible clear independent advice. A tenacious negotiator, Nicholas Assef likes to apply proven strategies and tactics based on "game theory.”
He does this because he believes it gives both him and his clients an edge. Nick Assef has gathered a lot of experience over his more than two decades in the corporate world, the legal profession and even in the academic world. After all, clients don't hire a firm like Lincoln Crowne to provide them with basic services they can get from more run-of-the-mill advisors and firms. Nicholas Assef has exhibited a marked ability to be a persistent negotiator with a specialty in the Australian and South East Asian markets. He can handle most situations in many business areas, including mergers and acquisitions, growth strategies and strategic due diligence.